Role

UI Design Lead

Duration

3 Week Design Sprint

Overview

As a team of 3 UX designers and researchers, we set out to redesign the iPartners homepage and propose a new visual identity for the brand. Through the redesign we also reorganized the content on the website, through user research and testing, we created a new system of organizing content to for easier and more efficient browsing.

Team

User Research Lead: Belinda Chua
UI/UX Design + Marketing Lead: Jane Pham

Tools

Figma, Miro, Asana

Scope

UI/UX Design, Branding, Market + User Research, User Testing, Content Strategy